{"id":2413,"date":"2021-12-17T12:56:07","date_gmt":"2021-12-17T17:56:07","guid":{"rendered":"https:\/\/marketgenesis1.wpengine.com\/?page_id=2413"},"modified":"2023-12-13T18:13:08","modified_gmt":"2023-12-13T23:13:08","slug":"home","status":"publish","type":"page","link":"https:\/\/marketgenesis.com\/","title":{"rendered":"MarketGenesis – Where B2B Begins"},"content":{"rendered":"\t\t
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Where
B2B<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Begins<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Get a full-service marketing team <\/span>without the costs, commitment, and overhead of full-time headcount.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSCHEDULE A CALL<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Get a full-service marketing team <\/span>without the costs, commitment, and overhead of full-time headcount.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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We're committed<\/strong> to the success of your business, truly involved,<\/strong> and personally invested<\/strong> in helping your company grow.<\/span><\/p><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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When you work with MarketGenesis, your business benefits from a full-service integrated mix of strategy, tactics, and production to help you connect with your target audience and inspire them to take action.<\/p><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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We proactively brainstorm ideas to grow your revenue, AND...we're also ready and available to respond to ongoing needs. <\/span>All at a controlled cost, with no surprises.<\/span><\/p><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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<\/div>\n\t\t\t\t\t\n\t\t\t\t\n\t\t<\/div>\n\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Sure, you have other options...<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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With so many low-cost DIY digital platforms, many companies start here to at least create an initial presence. It might be a simple website, a basic Google Ads campaign, a monthly email, and perhaps a Facebook page. As things progress, though, driving meaningful results means professionalizing processes and adding some complexity. Companies quickly run into familiar constraints, though, such as time, focus, knowledge, experience, and resources.<\/p><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t

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\"General Contractor\"<\/span>\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t
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After running out of time and expertise, most companies start hiring individual specialists\u2014programmers, designers, social media managers, SEOs, campaign managers, video editors, etc. etc. etc. But now you have to manage them, direct their projects, and coordinate their efforts.<\/p><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t

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As your company grows, this might be a viable option. But once you factor in their salary, benefits, overhead, and more, it may be too soon to commit financially to someone that has enough experience to make a real difference. Plus, with just one person, they\u2019ll probably have to look to freelancers or agencies to fill in their skill gaps anyway.<\/p><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t

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Large agencies can offer a deep bench of talent and experience, but are usually project-focused, with large fees, long contracts, and limited scope agreements. You may get the \u201cA\u201d team at the pitch, but it\u2019s often the \u201cB\u201d team on the project. So they never really become part of your mastermind team, missing out on the in-depth understanding of your industry that\u2019s needed for effective marketing.<\/p><\/div>\t\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t<\/div> \r\n\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div> \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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